Training Programs
Our three part mini-course was developed to strengthen your messaging and storytelling. Learn about SPARC’s principles for narrative change and practical ways you can bring them into your writing and communications. Each session is a 2-hour deep dive.
Session 1: Systems Framing
Session 2: Messaging with Dignity
Session 3: Empathic Listening
If you care about finding the best ways to help animals, this course is for you. Whether you work or volunteer as part of an animal shelter, rescue group, clinic, municipal animal services, national organization, or neighborhood network, narratives are important for all of us.
The mini-course is hosted live with SPARC trainers. The sessions are interactive, with a variety of activities to support learning, give you a chance to practice, and ask questions. By the end of this course you will…
- Learn about the impact of narratives in our sector, how they can drive us forward or hold us back.
- Deepen your understanding of key principles for messaging and storytelling about animals and people.
- Leave with practical tools and ways to apply what you’ve learned.
Registration is offered at the following sliding scale:
- $75
- $150
- $225
Our sliding scale honors different abilities to pay. We don’t want the price to prevent you from taking part. We ask organizations and individuals with large budgets to pay at the higher rates to keep the workshop accessible to all. The workshop fee helps keep SPARC and our programs going.
This is an interactive online training course using the Zoom platform. Come prepared to participate fully, just as you would an in-person training. Please try to connect from a quiet place on a computer. We will send more information and how to join once you have registered for the course.
Mini-Course
We are excited to launch our mini-course later this year! Complete the form to be notified when the course opens.
Learning + Supportive Community
After completing the mini-course you can join SPARC’s Community of Practice. Through regular meetings and ongoing opportunities to share and learn, you connect with peers who are also on a journey to shift narratives. The mini-course is included if you become a member.
In Person Training
We are excited to offer new formats for learning about narrative change. Stay-tuned for more opportunities to explore messaging and storytelling that helps animals and people.